Troy, Michigan custom software studio

Custom software development that fits the way your business actually works.

Based in Troy, Michigan, we design and build custom software, websites, e-commerce platforms, mobile apps, and POS integrations, partnering closely with your team from first sketch to launch and beyond.

Start a project → See what we build

A happy team collaborating around a laptop in a bright office

Built with your team, not at you

Two teammates smiling while working together at a laptop

What we make

Custom software
Websites
E-commerce
Mobile apps
POS integrations

01 What we do

One team for the whole stack of your product.

From the first line of code to the checkout flow and the store counter, we build the connected systems that run your business.

Custom Software Development

Tailored web applications and internal tools that automate the workflows spreadsheets and off-the-shelf software can't handle.

Web appsInternal toolsAPIsAutomation

Websites & Web Development

Fast, accessible marketing sites and web platforms that look the part and convert, built on a stack your team can maintain.

Marketing sitesCMSWeb platformsSEO-ready

E-Commerce Platforms

Online stores built to sell, with the catalog, checkout, payments, and inventory wired together and easy to run.

StorefrontsCheckoutPaymentsInventory

Mobile App Development

iOS and Android apps customers keep on their home screen, designed for real use and built to ship and iterate quickly.

iOSAndroidCross-platformUX design

POS & Payment Integrations

Point-of-sale and payment systems connected to your store, inventory, and back office so the numbers reconcile themselves.

POS setupPaymentsSyncReporting

Cloud, DevOps & Support

Reliable hosting, deployment pipelines, and ongoing maintenance that keep what we build fast, secure, and online.

HostingCI/CDMonitoringMaintenance

02 How we work

A clear path from idea to launch.

No mystery, no disappearing for months. You see progress every week and own everything we build.

Discover

We learn your business, your customers, and the problem worth solving, then scope the smallest version that delivers real value.

Design

We map the flows and design the interface together, so you can see and shape the product before a line of code is written.

Build

We ship in short, visible iterations. You review working software every week, not status decks about software.

Launch & support

We handle the launch, hand over clean documentation, and stick around to maintain and grow what we built.

A team planning a project together at a whiteboard in a bright office

Planning, together

03 Who you work with

A small, senior team that treats your product like ours.

No rotating bench, no junior hand-offs. The people who scope your project are the ones who design, build, and support it, and they care about getting the details right.

Team gathered around a table discussing work in a bright room

Developers pair-programming and reviewing code together

Real engineering craft

Code reviews, tests, and clean handoffs as standard, so what we build is maintainable long after launch.

Two people shaking hands over a desk after agreeing to work together

Honest collaboration

We tell you what we think, flag risks early, and make decisions with you, not around you.

Designer and client reviewing work on a laptop

Close to your business

We design around how your team and customers really work, then keep improving it once it's live.

A busy software team working at desks in a large open-plan office

Let's build

Have something you need built? Let's scope it together.

Tell us what you're trying to make. You'll talk to someone who'll actually build it, no pressure and no jargon.

Start a project →